Skip to content

15 Best Landing Page Builders in 2022 [Ultimate Guide]

best-landing-page-builders

Are you looking for landing page software for your business? Then you are in the right place.

A good landing page software is quite easy to use and makes it easy for non-experts to build, optimize and publish a post-click landing page. 

We have brought to you the 15 best landing page builder with the help of which you can create the best landing page possible without any technical knowledge.

Let’s dive in!


Best Landing Page Software

1. Unbounce

This is a good landing page software that can help you to convert visitors into leads and increase sales. This software is used by more than 15000 users to convert more every day. This is easy to use software and provides various features as described below. 

What are the features of Unbounce?

For SaaS businesses:

This software helps you create landing pages, popups, and sticky bars. For Saas Businesses, it allows you to launch Lead-Gen Campaigns in a faster way and you do not even require a developer for it. 

With the help of this landing page software, you can capture way more leads with high-converting landing pages that you can optimize easily. It also helps you to prevent bottlenecks and launch campaigns with one of the hundreds of quick-launch templates, fully customizable to suit your SaaS brand. 

For e-commerce:

It helps you to send traffic to custom-built landing pages instead of standard product pages and thus, helping you to turn more clicks into sales.

This software provides you with more than 100 landing page templates. It has an easy drag and drop builder that you can operate without a developer. Whether you want a template for a SaaS product or consulting business, it provides templates matching the needs of every business. The various types of templates include consultancy, SaaS, book, Multor, Horizon, Freshgoods, click through, product launch, and many more. 

You can also design pages, customize templates with optional JavaScript and CSS looks with both desktop and mobile. It also provides built-in AI conversion power with Smart Traffic and you can A/B test your pages. You can clone, edit, copy, paste, add custom scripts and pixels, accelerate mobile pages, customize mobile pages, and many more. 

Unbounce brings to you the feature of customizing templates, pixel-perfect pages, free images from Unsplash, Built-in Google Fonts, theme forest marketplace, auto image optimizer, SVG images, embedded videos, and many more. 

 Pros:

  • Brings to you the facility of split testing
  • You can highly customize your pages
  • Provides reports and analytics.
  • You can add a form to your landing page.
  • Customize mobile pages.
  • Provide the feature of smart traffic.
  • The landing page loads up to 85% faster.
  •  It helps you to increase conversion rates with AI.
  • Provides Thank You pages.
  • Link your clients to other web pages.
  • Provides A/B testing.
  • Provides Real-time data dashboard.

Cons:

  • Some more features can be added to the form builder.

Plans and pricing:

It provides a free trial for 14 days.

Also, you can get a discount of 21% on the annual plans.

  • Launch

This is available for $80 or a month. This is suitable for startups. It includes unlimited landing pages, unlimited pop-ups, unlimited sticky bars, 500 conversions, 20000 visitors, and 1 connected domain.

  • Optimize

This is available for $120 or a month. It includes unlimited landing pages, unlimited pop-ups, unlimited sticky bars, 1000 conversions, 30000 visitors, and 3 connected domains.

  • Accelerate

This is available for $200 or a month. This is suitable for big companies. It includes unlimited landing pages, unlimited pop-ups, unlimited sticky bars, 2000 conversions, 40000 visitors, and 7 connected domains.

  • Scale

This is available for $300 or a month. This is suitable for highly successful businesses. It includes unlimited landing pages, unlimited pop-ups, unlimited sticky bars, 3000 conversions, 50000 visitors, and 15 connected domains.


2. Hubspot

This is one of the best free landing page software. It provides you with various tools and features with the help of which you can create highly captivating landing pages. This software offers various tools for marketing, sales, and service to help you make your business more profitable.

What are the features of Hubspot?

The CRM platform of Hubspot is quite good and provides various features for marketing, sales, content management, and customer service.  This software is used by more than 95000 customers in more than 120 countries. It also has various free features that you can use without buying a paid plan as well.

This software allows you to create beautiful landing page templates that attract more leads. It provides you a free appointment and meeting scheduler feature. It also delivers various social media management tools that are easy to use. They help you to share, connect, publish, schedule your content and blogs. It has an email tracking software that assists you to personalize your outreach after a lead engages with your emails. This software also helps in email marketing, pipeline management, sales email templates, lead management software, and many more. 

With the help of this software, you can film your CRM with leads from your website using influential online forms. It has various tools such as built-in analytics, reports, and dashboards that help you to measure the performance of your marketing campaigns. 

Pros:

  • It helps with scheduling appointments and meetings.
  • It provides various social media tools.
  • It has email tracking tools.
  • It provides lead management tools.
  • It provides email marketing tools.
  • It has pipeline management tools.
  • Customize sales email templates.
  • It provides a free online form builder.
  • It provides a free chatbot builder.
  • It provides free live chat software.
  • Create beautiful landing pages.
  • Piesync integrations.

Cons:

  • It requires improvement in AMP mobile pages.

Plans and pricing:

  • Starter

This is available for $45 per month billed at $540 per year. It provides landing pages, ad management, live chat, conversational bots, forms, contact website activity, list segmentation, email health insights, email marketing, ad retargeting, forms follow up email.

  • Professional

This is available for $800 per month. It includes all free CRM features, Forms

, Email marketing, Ad management, Landing pages, Conversations inbox, List segmentation, Team email, Live chat, Conversational bots, Mobile optimization, Reporting dashboard, Messenger integration, Custom properties, HubSpot mobile app, Email health insights, Form follow-up emails, and Ad retargeting

  • Enterprise

This is available for $3200 per month. It has SEO recommendations & optimizations, Content strategy, Google Search Console integration, Calls-to-action, Multi-language content, ABM tools, Email comparison reporting, Ads optimization events, Standard SSL certificates, and many more.


3. Wishpond 

This is another great landing page software that can help you to gain more leads. It provides you with four marketing tools that are landing pages, popups and forms, contest and promos, and marketing automation. You can also connect Wishpond with 30+ Marketing Platforms. It is used by more than 2,000 clients.

What are the features of Wishpond?

Wishpond provides you with beautiful and high-converting templates for your business that can help you to increase sales. It has more than 100 mobile-responsive landing page templates designed that can fit any industry and business. It allows you to easily create and publish landing pages without any coding. It has a simple drag-and-drop editor to assist you to create an amazing landing page. Also, you are free to publish your landing page anywhere, including your website, WordPress, and Facebook.

It also has built-in popup tools to convert more of your visitors by adding popups, welcome mats, slide-in popups, and opt-in bars. It allows you to test your landing pages with one-click A/B split testing. You can check unlimited variations of your page and see how they’re performing with real-time analytics. It brings to you custom form fields so that you can collect information from your leads that’s relevant to your business’ needs, pre-filled form fields, and hidden fields to boost your conversion rate and improve lead segmentation.

With the help of Wishpond, you can create landing pages that look great on any device such as desktop, tablet & mobile devices. This can be quite beneficial since most of your visitors are using mobile devices. It also helps to keep you updated with overall weekly statistics for all of your campaigns with detailed, personalized weekly report emails. Notifications and emails for new leads are also provided.

Pros:

  • You can publish your landing page anywhere like WordPress, Facebook, Wishpond subdomain.
  • Drag-and-drop editor and Beautiful templates
  • You can add photos/videos
  • Mobile-responsive
  • You can Custom fonts, Add custom HTML, Custom CSS/JavaScript, Custom CSS classes
  • You can copy/paste objects
  • It provides One-click A/B testing and unlimited testing variations
  • It has Popups/modals and a Slide-in popup
  • Opt-in bar
  • SEO settings
  • You can add analytics/tracking
  • It provides customizable forms.
  • It provides integration with more than 300 apps.

Cons:

  • A/B testing and some other important features are not available in all plans.
  • The lower plans provide only 1000 leads.

Plans and pricing:

  • Starting out

It is available for $49 per month billed yearly. It has 

  • Landing Pages Unlimited
  • Social Contests Unlimited
  • Popups Unlimited
  • Email Drip Campaigns
  • Marketing Automation
  • Custom CSS
  • Unlimited User Accounts
  • Maximum 1,000 Leads
  • Everything you need

It is available for $99 per month billed yearly. It has all features of starting out along with 

  • A/B Testing
  • Custom Javascript
  • API Access
  • Maximum 2,500 Leads
  • Rapid growth

It is available for $199 per month billed yearly. It has all features of Everything you need along with 

  • First-in-line Customer Support
  • Free Implementation Coaching

It offers a 14-day free trial.


4. Instapage

This landing page software is used by more than 4 million users and can help you to create amazing landing pages. You are provided with more than 500 layouts of landing pages so that you can create the best and beautiful landing page for your business.

What are the features of Instapage?

Instapage provides you with more than  500+ customizable professionally designed landing page layouts which can help you to increase conversions and are suitable for almost all businesses. It also provides built-in AMP support. It has Thor Render Engine technology so that you can create the fastest landing page load speeds. 

This landing page software is quite easy to use and has a drag & drop builder, anyone on your team can create a beautiful and high-converting page. It has pixel-precision design features that allow you to ensure that your landing pages are the best. You can also create landing pages at scale with the help of reusable page blocks and you can update globally with one click. 

With the help of this landing page builder, you can deliver level experiences to your viewers with 1:1 ad-to-page personalization. It is the only landing page platform to achieve SOC Type I & Type II certification. This software brings to you real-time collaboration, allows you to centralize communications, eliminate time-consuming bottlenecks, and affirm a seamless user experience.

Pros:

  • It provides unlimited conversions.
  • It has more than 500 beautifully designed layouts. 
  • You can customize the layouts.
  • It is easy to use.
  • It has a drag & drop builder.
  • It has pixel-precision design features.
  • You can take the help of reusable page blocks and you can update globally with one click.
  • It allows you to deliver level experiences to your viewers with 1:1 ad-to-page personalization.
  •  It is the only landing page platform to achieve SOC Type I & Type II certification.
  • It brings to you real-time collaboration.
  • It has integration with various platforms.

Cons:

  • Plans are slightly expensive.

Plans and pricing:

There are only two plans. 

It offers a 14-day free trial. Also, you can get a 25% discount on the annual plans.

  • Business plan

It is available for $149 per month billed annually. It has  30k unique visitors per month, 30 published landing page experiences, 5 workspaces, and 5 team members. Along with:

  •  No Conversion Limits
  •  Instablocks
  •  Thor Render Engine
  •  Post click Score
  •  AdMap
  •  Multi-Step Forms
  •  Server-Side A/B Testing
  •  Heatmaps
  •  Conversion Analytics
  •  Dynamic Text Replacement
  •  Zapier Integration
  •  Salesforce Integration
  •  Marketo Integration
  •  HubSpot Integration
  •  SSL Encryption
  •  GDPR Compliance
  •  Google Single Sign-On (SSO
  • Custom plan

It includes

  • No Conversion Limits
  •  Instablocks
  •  Thor Render Engine
  •  Post click Score
  •  AdMap
  •  Multi-Step Forms
  •  Server-Side A/B Testing
  •  Heatmaps
  •  Conversion Analytics
  •  Dynamic Text Replacement
  •  Zapier Integration
  •  Salesforce Integration
  •  Marketo Integration
  •  HubSpot Integration
  •  SSL Encryption
  •  GDPR Compliance
  •  Google Single Sign-On (SSO)
  • Enterprise SSO (Okta & OneLogin)
  •  1:1 Ad-to-Page Personalization
  • check Real-Time Visual Collaboration
  •  Editable Global Blocks
  •  AMP Pages & Experiences
  •  Direct Lead-Bypass
  •  Audit Logs
  •  Guaranteed Uptime-Enterprise SLA
  • check Ad Spend Conversion Attribution
  •  Page Migration Services
  •  Dedicated Launch Specialist
  •  Customer Success Manager
  •  Custom Feature Implementation

5. Leadpages

This is a robust landing page software that allows you to create high converting landing pages and grow your business. It has lead generation and opt-in tools integrated. This software is used by more than 40000 small businesses and helps them to convert more visitors into leads.

What are the features of Leadpages?

Leadpages provide you with 5 Free sub-account so that you can stay organized and share access with your team or clients by setting up sub-accounts linked to your main account. This makes your work more organized and efficient. Since it is powered by Google’s App Engine, it is quite reliable and fast and allows you to keep content in the hands of your audience. It has an automatic saving feature and whenever you make a change your landing page gets automatically saved. 

This software allows you to track and pass along any data you need to your email service or CRM through pre-populated hidden form fields. You are free to add and customize your page’s Open Graph tags and help you to have more control over your content that displays on social media networks. You can modify your content according to different device screen sizes and allows you to easily optimize how your content displays on desktop, tablet, and mobile. 

This landing page software allows you to automatically email digital files and ‘opt-in bribes’ whenever a new subscriber joins your list with the help of a built-in Lead Magnet Delivery System. You can also copy and customize your content without having to start from scratch and thus, allowing you to save your time. It is quite easy to use and you just need to drag, drop, click, and type to customize your website, landing page, and opt-in forms. And there are absolutely no coding or high-tech skills required.

Pros:

  • It provides sub-accounts.
  • It has automatic saving.
  • Customize social media content.
  • It offers a device-specific preview.
  • You can copy and customize your content.
  • It has a user-friendly interface.
  • It provides an image library.
  • It provides  Lead backup/CSV download.
  • It provides automated notifications to get new subscriber data sent straight to your inbox.
  • It allows you to make Online sales & payments.
  • It provides a wide range of SEO-friendly templates.
  • It also various conversion tools.
  • It allows Unlimited A/B split testing.
  • It also provides Thank-you & confirmation pages.

Cons:

  • Some of the important features like A/B testing are available only on higher plans.

Plans and pricing:

It provides a free 14-day trial.

Also, you can save $120/year on annual plans.

  • Standard plan

This is available for $27 per month billed annually. It has: 

  • 1 Site
  • Landing Pages, Pop-Ups, Alert Bars
  • Unlimited Traffic & Leads
  • Free Custom Domain*
  • Free Hosting
  • Mobile-Responsive Site Templates
  • Lead Notifications
  • Tech Support
  • (via Email)
  • 40+ Standard Integrations
  • Pro plan

This is available for $59 per month billed annually. It has

  • 3 Sites
  • Landing Pages, Pop-Ups, Alert Bars
  • Unlimited Traffic & Leads
  • Free Custom Domain
  • Free Hosting
  • Mobile-Responsive Site Templates
  • Lead Notifications
  • Tech Support
  • (via Chat + Email)
  • 40+ Standard Integrations
  • Online Sales & Payments
  • Unlimited A/B Split Testing
  • Email Trigger Links
  • 10 Opt-in Text Campaigns
  • Advanced plan

This is available for $239 per month billed annually. It has

  • Up to 50 Sites
  • Landing Pages, Pop-Ups, Alert Bars
  • Unlimited Traffic & Leads
  • Free Custom Domain
  • Free Hosting
  • Mobile-Responsive Site Templates
  • Lead Notifications
  • Priority Tech Support
  • (via Phone)
  • 40+ Standard Integrations
  • Online Sales & Payments
  • Unlimited A/B Split Testing
  • Email Trigger Links
  • 10 Opt-in Text Campaigns
  • Advanced Integrations
  • Includes 5 Pro Sub Accounts
  • 50 Extra Opt-In Text Campaigns
  • 1-on-1 Quick Start Call

6. Clickfunnels

This is an entire marketing and sales tool and doesn’t require any developer. It allows you to create your website and highly converting sales funnels very quickly. It is a great choice for small businesses, E-commerce, and nonprofit organization.

What are the features of Clickfunnels?

Clickfunnels provides a fast set up since everything you need to build and launch your funnel is pre-developed and automatically pieced together. You just need to choose funnels based on the requirements of your business. It allows you to generate leads, increase sales and you can even run a webinar. For generating leads, you can either use Basic email or messenger leads or a longer-form with name, phone number, and more detailed information. 

This landing page software brings to you an easy drop-down menu. In that, you need to select Build A New Funnel. Then choose your goal that is Generate leads, generate sales, or run a webinar event and then ​pick which type of funnel you want to create. You are free to Add, Move, Delete Pages, Add Membership Sites, and more. 

With the help of Clickfunnels, you can create an easy and non-confusing check-out process for your customers, and prevent cart abandonment. It provides you with the traditional style order form, or the special 2-step order form, that can help to capture lead information and you can market to those who abandon their cart. You may also add instant order bumps to increase your sales.

This software allows you to add your affiliate program to the back of any ClickFunnels sales funnel within minutes. You can modify your templates according to your preferences and swap logos, videos, products, and text. It also allows you to customize your pages with the help of advanced customization tools such as paddling adjustment, custom CSS, and color adjustment. 

Pros:

  • It provides a fast set up.
  • It helps you to achieve various goals that are – generates leads, increase sales and you can even run a webinar.
  • It provides Basic email or messenger leads or a longer-form with name, phone number, and more detailed information to help you generate leads.
  • It has an easy drop-down menu.
  • You can also run a webinar event with this software.
  • It brings to you an easy and non-confusing check-out process.
  • For an order form, it provides a traditional style order form or the special 2-step order form.
  • You can modify your templates according to your preferences and swap logos, videos, products, and text.

Cons:

  • It provides less customization of landing pages as compared to other landing page builders. 

Plans and pricing:

  • Click funnels

This is available for $97 per month. It includes 20 pre-designed templates, allows you to share funnels, beautifully designed sub-pages, 1 sub-user, 3 payment gateways, 3 domains, chat support, and funnel flix.

  • Click funnels platinum

This is available for $297 per month. It includes unlimited pre-designed templates, allows you to share funnels, beautifully designed sub-pages, 3 sub-user, 9 payment gateways, 9 domains, chat support, hours of additional

training & courses, Weekly Peer Review Hackathons, and follow up funnels. 

  • Two Comma ClubX

This is available for $2497 per month. It includes unlimited pre-designed templates, allows you to share funnels, beautifully designed sub-pages, 10 sub-user, 27 payment gateways, 27 domains, chat support, hours of additional training & courses, Weekly Peer Review Hackathons, and follow up funnels.


7. Elementor

This is the best free WordPress website, builder. It is used by more than 5 million users and allows you to create beautiful landing pages. It is a user-friendly software and you do not require any developer or technician to operate this.

What are the features of Elementor?

Elementor provides you the fastest and most intuitive editor in WordPress. You just need to drag, drop and customize. It also has more than 300 beautifully crafted templates, designed to fit every industry and need. You are free to choose from dozens of widgets to create any content you require such as buttons, headlines, forms, etc.  Thus, allowing you to do anything. You can also change to mobile view, and grasp every element to make it perfect for any device. 

This software has a Popup Builder feature with the help of which you can create pixel-perfect popups, including advanced targeting options. It has a theme builder which is like a guide to your site creation and gives you instant access to each site part, within the editor. You can create high-end designs, without any coding and the resulting page code is compact and optimized for every device. You can easily check all page elements or layers, take a look at custom changes and easily access them via indicators. 

With the help of this software, you can add striking shapes to separate the sections of your page and provides a variety of SVG, Icons, and texts inside the shape divider. You can also add the box shadows, scrolling effects, mouse effects, animations to make your site more fascinating. It also offers various icons, styles, widgets, fonts, and many more tools that can help to provide you the best results.

Pros:

  • It has a full site editor that can help you to design your entire site from one place.
  • You can easily navigate between different pages and the dashboard settings.
  • It has hotkeys that are keyboard shortcuts and help to save your time.
  • It also has a shortcut cheat sheet.
  • Redo-undo facility provided.
  • Auto-save facility.
  • You can save your pages in draft mode.
  • Copy-paste facility provided.
  • You can choose the font, color, custom CSS, background gradients, videos, images, slideshow, and many more features.
  • It also provides integrations with various platforms.

Cons:

  • Some of the important features are only available in paid plans.
  • It requires 3rd parties for various add-ons.

Plans and pricing:

There is a free version available which offers many essential features. 

  • Personal plan

This is available for $49 per year. It provides 1 site.

  • Plus plan

This is available for $99 per year. It provides 3 sites.

  • Expert plan

This is available for $199 per year. It provides 1000 sites. 

You get a 30-day free trial with all the plans and you can pay through various ways.


8. GetResponse

This is a complete package that brings to you various marketing tools such as marketing emails, landing pages, marketing automation, webinars, paid ads, and conversion funnels. It also provides a 30-day free trial and there is no credit card required for it. 

What are the features of GetResponse?

Getresponse allows you to create beautiful landing pages within minutes and without any technical knowledge. It allows you to convert your traffic and leads into more business. This software enables you to grow your contact list and offer exclusive incentives and convert high-quality leads. You can use ready-made sales funnels to add products or services to your page and increase your sales. 

With the help of this software, you can also arrange a webinar and drive traffic to your registration page and attract crowds to attend your online events. It has a high range of ready-made and mobile-responsive templates designed for high conversions. You can choose the one that fits your business needs and also use a built-in image editor. Make the look of your page more fascinating with stunning photos from Shutterstock and engaging gifs from Giphy. It has a simple drag-and-drop editor through which you can build your page in minutes. You can conveniently move, resize, crop, group, color, and reshape any element of your landing page.

You can also run AB tests to find your best design or content, track clicks and conversions, and get valuable insights into your visitors. This software also allows you to catch more signups with precisely-timed popup forms, collect your leads’ data and generate them with highly-targeted emails. It also enables you to start selling and getting paid right on your landing pages. 

Pros:

  • It provides Facebook pixel.
  • It gives Sign up forms.
  • It provides Popups.
  • It also has a countdown timer.
  • It gives various e-commerce tools.
  • It gives tags and scores.
  • It has an abandoned cart email facility.
  •  It has a website visitor tracker.
  • It provides conversion funnels, lead magnet funnels, and sales funnels.
  • You can manage various ads.

Cons:

  • Lansing page is not the main product for this software.
  • You need to upgrade to higher plans to get advanced features.

Plans and pricing:

It provides a free 30 days trial on every plan.

Also, you get a discount of 18% on annual plans and 30% on a 24-month plan.

  • Basic

This is available for $15 per month for a list size of 1000. It includes Email Marketing, Autoresponders, Unlimited landing pages, Unlimited automation templates, Sales funnels (1 funnel), Unlimited lead funnels, Facebook & Google Ads, Sells products.

  • Plus

This is available for $49 per month for a list size of 1000. It includes everything in BASIC and Automation builder (5 workflows), Webinars (max 100 attendees), Contact scoring & tagging, Sales funnels (5 funnels), Work together (3 users), Webinar funnels (5 funnels).

  • Professional

This is available for $99 per month for a list size of 1000. It includes everything in PLUS and Unlimited automation builder, Web push notifications, Paid webinars, Webinars (max 300 attendees), Unlimited sales funnels, Unlimited webinar funnels, Work together (5 users), On-demand webinars.

  • Max

It has customized pricing.


9. MailChimp

This is one of the best landing page platforms. This software allows you to create beautiful landing pages within minutes and without any cost. It helps you to design a fascinating landing page for free and attract more people to join your audience or buy your stuff. 

What are the features of MailChimp?

This software enables you to bring your free website and landing pages under one domain to make you work more organized and keep your brand in harmony.  It also allows you to test out your products, messaging, and ideas before you launch and thus, keeping your customers excited about your product. You can combine landing pages with your other marketing strategies to establish an ultimate brand package for your customers. You can design a landing page to show a particular product or promote a great deal and thus,  attract people to the page through social ads that target existing customers or new clients.

With the help of Mailchimp, you can also sell an item directly from your landing page. For this, you can connect Square payments to Mailchimp and there is no e‑commerce store required. You can emphasize on a top seller or promote your latest collection with product imagery dragged right from your connected e‑commerce platform. This software also assists you to boost your Mailchimp audience through a special download to new contacts. 

To enhance your business, this software even allows you to drive your own giveaway to obtain email addresses and turn potential customers into loyal ones. It facilitates the free and unlimited publication of landing pages anywhere you want. You can keep your contacts organized through this software by setting up your landing page to automatically tag contacts according to their requirements when they sign up. It provides a drag-and-drop builder to help you create landing pages very easily and you can also store images to the content studio for easy access. 

Pros:

  • It allows you to create free landing pages.
  • You can sell an item directly from the landing page.
  • You can arrange a contest to attract more clients.
  • Highlight a particular product or deal.
  • Get a detailed report.
  • Connect your landing pages with other marketing tools.
  • Add images to your landing page.
  • It has an easy drag-and-drop builder to create a landing page.
  • You can automatically tag your contacts.
  • You can test your products, messaging, and ideas before you launch.

Cons:

  • You need to upgrade to higher plans for more features. 

Plans and pricing:

  • Free plan

It includes Up to 2,000 contacts and 1 audience. Along with 

  • Marketing CRM
  • Creative Assistant New
  • Website Builder New
  • Mailchimp Domain
  • Forms & Landing Pages
  • Essential plan

This is available for $10.45 per month. It includes Up to 50,000 contacts and 3 audiences. Along with Everything in Free and 

  • All Email Templates
  • Multi-Step Journeys
  • Custom Branding
  • A/B Testing
  • 24/7 Email & Chat Support
  • Standard plan

This is available for $15.60 per month. It includes Up to 100,000 contacts and 5 audiences. Along with Everything in Essentials  and

  • Customer Journey Builder + Branching Points New
  • Send Time Optimization
  • Behavioral Targeting
  • Custom Templates
  • Dynamic Content
  • Premium plan

This is available for $312.05 per month. It includes 200,000+ contacts and Unlimited audiences. Along with Everything in Standard and 

  • Advanced Segmentation
  • Multivariate Testing
  • Comparative Reporting
  • Unlimited Seats & Role-Based Access
  • Phone Support

10. Systems.io

This is another great software that allows you to create beautiful landing pages within minutes. It is a perfect tool for online businesses with the help of which you can boost your business and increase sales. It also provides a 14-day trial and absolutely no credit card is required for that.

What are the features of Systeme.io?

This software allows syph to build sales funnels within 30 seconds and with just 3 clicks. It is a complete package for email marketing and assists you to send email newsletters, set up email campaigns, and provides unlimited email sending for each account. You can also connect your Stripe and/or your Paypal accounts to increase the sales of your products. Or add upsells, downsells, and order bumps to your sales funnels. 

With the help of this software, you can construct an online course and launch it. You can also build high converting sales funnels to sell physical products and thus, increase your revenues.  A blog can be a great way to get in natural traffic. This software allows you to create your blog in just a few clicks. Webinars are a great way to promote your business online. Systems.io also helps you to run Evergreen webinars and thus, enhance your sales and business. 

This software also helps you to create an Affiliate Program which can be a great way to promote business.  You can power your own affiliate program and generate over $200,000 in sales every month. In case you are not able to spend enough time with your family or need some time to rest then this software can help. You can automate your business with this software and have more free time.

Pros:

  • You can create a sales funnel in 30 seconds with just 3 clicks.
  • It provides various tools for Email marketing.
  • You can send email newsletters.
  • You can set up email campaigns.
  • You can connect your Stripe and/or your Paypal accounts to sell your products.
  • You can also create an online course and launch it.
  • It also allows you to build high converting sales funnels to sell physical products.
  • You can build your blog in just a few clicks.
  • It also allows you to automate your business.

Cons:

  • It is slightly expensive.

Plans and pricing:

It offers a free 14-day trial and no credit card is required for that.

  • Startup plan

This is available for $27 per month. It includes 

  • 5,000 contacts
  • Unlimited emails
  • Unlimited sales funnels
  • Unlimited blogs
  • 3 membership sites
  • 0 custom domains
  • Unlimited file storage space
  • Unlimited membership site members
  • Marketing automation
  • 1 click upsells
  • Order bumps
  • Stripe integration
  • Paypal integration
  • Run your own affiliate program
  • 24/7 email and chat support
  • Webinar plan

This is available for $47 per month. It includes 

  • 10,000 contacts
  • Unlimited emails
  • Unlimited sales funnels
  • Unlimited blogs
  • 5 membership sites
  • 2 custom domains
  • Unlimited file storage space
  • Unlimited membership site members
  • Marketing automation
  • 1 click upsells
  • Order bumps
  • Stripe integration
  • Paypal integration
  • Run your own affiliate program
  • 24/7 email and chat support
  • 3 evergreen webinars
  • Coupon codes
  • A/B tests
  • Enterprise plan

This is available for $97 per month. It includes 

  • 10,000 contacts
  • Unlimited emails
  • Unlimited sales funnels
  • Unlimited blogs
  • 5 membership sites
  • 2 custom domains
  • Unlimited file storage space
  • Unlimited membership site members
  • Marketing automation
  • 1 click upsells
  • Order bumps
  • Stripe integration
  • Paypal integration
  • Run your own affiliate program
  • 24/7 email and chat support
  • 3 evergreen webinars
  • Coupon codes
  • A/B tests
  • 1-on-1 kickstart coaching session

11. KickOffLabs

This software allows you to quickly and easily set up giveaways, sweepstakes, and product launches. It has created more than 45 million leads through its various marketing tools. You can create amazing landing pages through this software.

What are the features of KickOffLabs?

This software brings to you more than 45 highly customizable landing page templates for your campaign. You can also get popup opt-in forms for your website. It also provides quality advice on copywriting, design, and traffic generation for your campaigns. It gives a step by step checklist for a beautiful landing page creation. 

With the help of this software, you can get help for advertising for lead generation through organic search, social media and others, various marketing tools, and draw more traffic to your landing pages. You can also run a contest to improve the traffic. You can also get your landing page reviewed. It also allows you to get support from your peers or their team. 

This software helps you to double your email list with viral contests. You can operate a viral launch for your new business and allows you to integrate a referral engine to drive sales. It assists you to manage growth focussed contests for different clients and drive more conversions through various viral marketing tools.

Pros:

  • It provides about 45 highly customizable landing page templates.
  • You can get popup opt-in forms for your website.
  • Advice on copywriting, design, and traffic generation for your campaigns is also provided.
  • You can get your landing page reviewed.
  • It helps you to drive more conversions.
  • It offers a free 30-day trial.
  • Helps you to manage growth focussed contests for different clients.
  • You can integrate a referral engine to drive purchases.

Cons:

  • Important features are available only on higher plans.

Plans and pricing:

  • Hobby

This is available for $19 per month. It includes 

  • 2000 Unique Visitors/mo
  • 1 Campaign
  •  Custom Domain URLs
  •  Unlimited Entries
  •  KickoffLabs Branding
  •  Viral Boost
  • Autoresponder Emails
  • Premium 

This is available for $49 per month. It includes

  • 10,000 Unique Visitors / mo
  • 5 Campaigns
  •  No KickoffLabs Branding
  • SMS Contests Optional
  • Reward Level Emails
  • Influencer Emails
  • A/B Testing
  • Lead Notifications
  • Standard Integrations
  • Business

This is available for $99 per month. It includes

  • 50000 Unique Visitors/mo
  • 10 Campaigns
  • 10 Team Members
  • SMS Contests Optional
  • Advanced Fraud Prevention
  • Custom Email Domains
  • Custom Email Templates
  • White Label Facebook Signup
  • Unique Coupon Code Delivery
  • API Access
  • Enterprise

This is available for $199 per month. It includes

  • 150000 Unique Visitors/mo
  • 20 Campaigns
  • 20 Team Members
  • SMS Contests Included
  • Priority Support
  • Free Design Tweaks
  • 1:1 Onboarding Meeting

12. LandingI

You can build successful campaigns with the help of this landing page builder. It provides various with the help of which you can create beautiful landing pages very quickly and without any developer. 

What are the features of LandingI?

This software brings to you a user-friendly drag and drop editor so that you can create landing pages very easily and without the help of a developer. It allows you to put any HTML, CSS, or JS code into your landing page or any add existing elements. It provides you more than 5000 images in the library and you can use any of them to improve the visual design of your landing pages. It also has a lead inbox furnished with the necessary tools which makes it a tiny CRM at your disposal. 

It offers more than 800 Google Fonts that are free off-licensing fees and you can choose any of them. It provides various integrations and you can connect Landingi with Hubspot, Mailchimp, and more. It is SSL ready and uses all the latest encryption technology to provide you ultimate security.

With the help of this software,  you can set a video background for your landing page using YouTube or Vimeo links. This will help to engage and convert visitors into leads. It also provides automatic image optimization that helps to maximize the speed of your landing pages. You can use the WordPress plugin to publish your landing page anywhere you want.

Pros:

  • It has more than 5000 images in the library.
  • It has a lead inbox equipped with essential tools.
  • It provides more than 800+ Google Fonts free off-licensing fees.
  • Allows you to connect Landingi with Hubspot, Mailchimp, and more.
  • You can set a video background for your landing page.
  • Uses the latest encryption technology.
  • Automatic image optimization is provided.
  • Provides One-click duplication.
  • You can create overlay popups to convert visitors into customers and thank you pages.

Cons:

  • Important features like A/B testing and the popup is not available on all plans.

Plans and pricing:

It provides a 14-day free trial.

  • Agency

This is available for $149 per month billed annually. It includes:

  • Accounts for customers
  • Unbranded platform 
  • Priority support
  • API for creating subaccounts
  • Custom images & templates
  • Unlimited conversions
  • Unlimited landing pages
  • One-time free migration service 
  • 300,000 unique visitors/month 
  • 30 custom domains
  • 10 subaccounts
  • Automate

This is available for $79 per month billed annually. It includes:

  • A/B/x split testing
  • Autoresponder
  • Funnels
  • Smart sections 
  • Campaign scheduler
  • 100,000 unique visitors/month 
  • 20 custom domains
  • Create

This is available for $55 per month billed annually. It includes:

  • Landing page & pop up builder
  • 300+ landing page & pop up templates
  • CRM/sales & email integrations
  • WordPress plugin
  • 50,000 unique visitors/month 
  • 10 custom domains

13. Wix

This software allows you to create, design, manage and develop your web presence exactly the way you want. This is a complete package with the help of which you can create and manage your own website.

What are the features of Wix?

Wix allows you to choose from more than 500 designer-made templates. It is one of the most creative drag and drop website builders and assists you to design any website you want. It allows you to follow your own personalized SEO plan to get your website easily found on Google. You can create a website that looks great on any device.  It also provides powerful web apps to help you boost your business. You can add animation, video backgrounds, and scroll effects. 

This software brings to you more than 100 fonts. You can also add various effects like parallax, reveal, zoom-in, or fade-in scrolling. It allows you to display your images, videos, and text in a beautiful gallery layout. You can take the help of helpful tips and common actions every step of the way. You can use advanced editing options to choose your main color, palette, and theme.

With the help of this software, you can maintain and present content anywhere on your application through integrated databases, or your own external data sources. It also delivers industry-leading marketing tools to monitor visitor actions. It helps you to showcase your products and in-stock inventory with a beautiful layout.

Pros:

  • It provides multiple payment methods.
  • Offer Coupons and Discounts.
  • You can set product pages.
  • It allows you to track orders and manage your inventory from any device.
  • It provides Social Tools.
  • Various analytics tools are given.
  • Provides free hosting.
  • Various Business and Marketing Tools are provided.
  • You can choose your main color, palette, and theme.
  • Allows you to choose from over 500 designer-made templates.

Cons:

  • It provides fewer features as compared to other landing page software.

Plans and pricing:

  • Starter

This is available for $170. It includes:

  • One-Page scrolling website
  • Bespoke design
  • A simple content management system to make changes and updates to text and images
  • Mobile-friendly design
  • Connect to your social media accounts
  • Basic SEO and search engine friendly
  • Fast implementation
  • Custom Contact Form for your customers to get in touch
  • Free hosting
  • Professional

This is available for $560. It includes:

  • Multi-Page website
  • Bespoke design
  • A content management system to make changes and updates to text and images
  • Mobile-friendly design
  • Connect to your social media accounts
  • Basic SEO and search engine friendly
  • Custom Contact Forms for your customers to get in touch
  • Free hosting
  • E-commerce

This is available for $900. It includes:

  • Multi-Page website
  • Bespoke design
  • A content management system to make changes and updates to text and images, develop product pages, accept online payments, and the ability to manage stock 
  • Mobile-friendly design
  • Connect to your social media accounts
  • Basic SEO and search engine friendly
  • Custom Contact Form for your customers to get in touch
  • Free hosting

14. Lander

This software not only helps you to create landing pages but also offers various other tools. It is used by more than 1,500,000 users and 3000 brands. It is one of the world’s leading landing page builder.

What are the features of Lander?

It provides you various features with the help of which you can create landing pages within minutes. Its visual editor is quite easy to design and customize your landing page and you just need to drag and drop elements to the place you want them to go. It has an A/B testing tool and allows you to test your copy, images, CTAs, and colors in real-time to get real-time results. It allows you to match your PPC ad’s keywords naturally with your PPC ad’s landing page. 

With the help of Lander, you can create a Facebook landing page with just 4 simple steps. You can have your Facebook Tab integrated and published anywhere and ready to go viral. It also provides a mobile version of the landing pages. It provides a facility of auto-fill forms which can help to increase the conversion rates. You can plug in Google Analytics by adding your Analytics account number and know where your visitors are converting or getting struck. 

This software also provides email integrations, unlimited landing pages, welcome pages, confirmation or thank you page, and many more. It helps you to track your conversions over time with a conversion chart. It allows you to select from beautifully designed landing page templates in different categories like Products & Services, Coming Soon, Webinars & Events, and many more.

Pros:

  • A range of layouts and templates is provided.
  • Creative and free google fonts available.
  • Embed Google maps.
  • Various analytics tools are available.
  • PayPal provided.
  • Mobile version of landing page given.
  • Auto-fill forms facility.
  • Email integration.
  • Various types of pages available.
  • You can create a Facebook landing page.
  • A/B testing tool provided.

Cons:

  • It does not provide Google ads integration.
  • No technical support is available with the basic plan.

Plans and pricing:

There is a 14-day free trial available.

  • Basic

This is available for $16 per month. It includes:

  • 5k Visitors per month
  • 3 Custom Domains
  • SSL Encryption
  • Facebook Landing Pages
  • A/B Testing
  • Auto-Fill Forms
  • Email Marketing integration
  • Email Support
  • Custom Code Editing
  • Professional

This is available for $83 per month. It includes:

  • 25k Visitors per month
  • 10 Custom Domains
  • SSL Encryption
  • Facebook Landing Pages
  • A/B Testing
  • Auto-Fill Forms
  • Email Marketing integration
  • Chat & Email Support
  • Custom Code Editing
  • Webhook Integration
  • Zapier Integration
  • Marketo
  • Salesforce
  • Dynamic Text Replacement
  • Technical Support

All these plans are billed annually and you can get a great discount if you choose annual plans.


15. Shortstack

This is a complete software that provides you various tools with the help you can not only create beautiful and attractive landing pages but also helps in online marketing. 

What are the features of Shortstack?

This is an amazing landing page builder and allows you to add Giveaways/Sweepstakes to your pages. You can also add image contests, video contests, and instant win contests. You can take the help of social media contests and allow your entrants to submit TikTok videos with their entry. It not only allows you to hold contests but also provides various contest management tools. It helps in winner selection by allowing you to view, filter, and moderate entries.

With the help of this software, you can boost your brand, gain customer trust and enhance SEO. It enables you to illustrate landing pages on any website you control, either inline or as popups. It provides various features so that you can customize the look of the contests, landing pages, and forms you create. It also provides various templates to assist you to save time setting up your landing page. 

Shortstack also allows you to send a confirmation email automatically to everyone who joins your contest or completes your form or send emails to improve your brand after your marketing campaign is over. You can create a series of emails activated to send automatically. It also provides various analytics tools and you can monitor landing page performance, including views, shares, clicks, and more. 

Pros:

  • It provides team collaboration for creating landing pages.
  • Moderation services provided.
  • It delivers you custom design services.
  • Various types of templates are available.
  • You can create various types of contests.
  • Various contest management tools are available.
  • You can display landing pages on any website you control.
  • You can customize the look of the contests, landing pages, and forms you create.
  • Send confirmation mail automatically.
  • Send scheduled emails.
  • Various analytics tools for tracking the performance of the landing page available.

Cons:

  • Limited templates are available with agency and business plans.
  • This software is not compliant with  SOC 2.

Plans and pricing:

  • Business

This is available for $99 per month. It includes:

  • 10,000 Entries 
  • 50,000 Views 
  • Unlimited Campaigns & Emails
  • Random Winner Selection
  • Website Embedding
  • Entry Transfers via Form Integrations
  • Instagram & Facebook Comment Importer
  • Refer-a-friend and Instant Win Contests
  • Agency

This is available for $199 per month. It includes:

  • 50,000 Entries
  •  250,000 Views 
  • Unlimited Campaigns & Emails
  • All Business Plan Features
  • Hashtag & Retweet Contests
  • White-label Campaigns
  • Video Upload Contests
  • Unique Coupon Codes & Prizes Distribution
  • Team Member Collaboration
  • Brand

This is available for $499 per month. It includes:

  • 500,000 Entries 
  • 2,500,000 Views 
  • Unlimited Campaigns & Emails
  • All Agency Plan Features
  • Dedicated Account Manager
  • Digital Rights Management
  • Unlimited Hashtag & Retweet Contests
  • Unique Code Redemption to Enter
  • Custom Team Member Permissions

What is a landing page?

A landing page is a web page where your clients land. It is a standalone page that does not mean many links or navigation and is quite focused. It usually consists of a form that is to be filled by your clients in return for some special offer, deal, or discount for eg, a free trial. 

What are the benefits of using a landing page?

A landing page is different from the homepage. This is because a homepage consists of various links and distractions, however, landing pages are quite focused and do not have any distractions. A landing page is aimed to increase the conversions with your clients. These pages are used to convert your visitors into a lead. 

But now the problem arises, how can you create a good landing page? To help you create an amazing landing page for your business, there are various types of software available. 

What is a landing page building software?

A landing page software allows you to create a goal-oriented, super focused, and high converting landing page. This software is quite easy to use and you do not require any technical knowledge to use these pages. They are free from any distractions and consist of a form. 

With the help of the landing page software, you can conveniently build, optimize, and publish post-click landing pages. You do need to require HTML code or a developer to create these landing pages. There are various types of tools available that can assist you to create the best landing page possible. 

Who needs a landing page software?

Landing page software is very crucial for every type of business. Whether you are a start-up or a big enterprise, landing page software has become a necessity. It is a single marketing message that helps your visitors to get what exactly they are looking for. Also, it was found that businesses with more number landing pages had more leads. 

Landing pages are basically an extension of the link, advertisement, or search result that people followed. They help to give your visitors the exact piece of information that they are looking for. 

There are various software available that can help you to make a quality landing page for your business. These software come with different features and you can choose the one that goes best according to the requirements of your business. 

The crucial part about a good landing page software is that it should be easy to use. Most of the landing page software are user-friendly and you do not need to be a developer or technician to use them.


Features for buying lending page builder

Given below are some of the important features that you must consider while buying a landing page software 

  • They should be easy to use.

This is quite an important factor when choosing the best landing software for yourself. Most of the landing page software are easy to use. They allow you to create a beautiful and fascinating landing page without the help of a developer. They should be convenient to use and all your team members should be able to handle them easily. Remember, a good landing page software offers various simple to use tools to help you create powerful landing pages without any technical knowledge.

  • Professional and quality templates

A good landing page builder will help you to save time and provide several attractive templates. Also, there should be tools available with the help of which, you should be able to easily edit them. Many landing page builders categorize their landing page templates such as squeeze type, pre-launch, demo, and many more. The more the number of landing pages the more business you get. 

  •  Mobile optimization

Most of the visitors arriving on your site and landing pages are using mobile phones. Look for a landing page software that enables you to create a landing page that features great on all the devices. Remember, that a landing page software should make your work easier and you should need to completely redesign it for mobile versions.

  • A/B testing facility.

The purpose of using a landing page for your website is to increase the number of leads. But no landing page software can create an absolutely perfect landing page. Thus, a software that provides you A/B testing tools can be quite helpful. It can help to improve the performance of your landing page and gain more leads.

  • It should provide integrations.

The landing page software you are choosing should be able to provide integrations with other platforms. You should be able to attach your landing pages with lead nurturing software and customer relationship management systems. There are various software available that provide a complete package including email marketing, lead nurturing, CRM, and many more. 

  • Multiple User accounts.

You need to choose a landing page software that can be used by you and your team easily and comfortably and from anywhere. Also, your team should be able to easily access your work and save it automatically. 

  • Choose a software that offers a free trial or free plans.

Selecting a software that comes with a free plan or trial will help you to understand it better without actually buying anything. And in case you are not satisfied with the software you can easily stop using it without wasting your money. Also, if there is no free plan or trial available then we advise you to go for a short term plan.

FAQ

Question: Why do I need a landing page?

Answer: Landing pages are quite focused and do not have any distractions. A landing page is aimed to increase the conversions with your clients. These pages are used to convert your visitors into a lead. 

Question: When would I use a landing page?

Answer: Landing pages are basically an extension of the link, advertisement, or search result that people followed. It is a single marketing message that helps your visitors to get what exactly they are looking for. Also, it was found that businesses with more number landing pages had more leads. 

Question: What’s the difference between a landing page and a squeeze page?

Answer: Squeezing pages is like a subset of landing pages. However, squeezed pages are more focused and directed to obtain the information of the user.

Question: What are the key components of a landing page?

Answer: Some of the important features of a successful landing page are:

  • The main headline along with a corroborating headline.
  • Advantages of your offering.
  •  Use images or videos to make it more attractive.
  • A supporting statement.
  • Then an ending argument.
  • A call to action

Question:  What are landing page best practices?

Answer: Some of the best landing page practice are as follows:

  • Present your product or service in action.
  • It should be highly focused.
  • There should not be any distraction on the landing page.
  • Add social proof.
  • Use a realistic and effective copy.
  • You can use a template.
  •  Your message should correspond to your ad.
  • It should look great on all devices.
  • Test your landing page.

Question: How can I reduce my landing page’s bounce rate?

Answer: Some of the ways to improve the bounce rate are as follows:

  • It should be fast and not take much time to load.
  • You can use more images, subheadings, and short paragraphs on your page
  • Add a clear call to action
  • Add useful internal links.
  • Make it easy to use.
  • Optimize for Mobile.

Wrap up

Landing page software is quite beneficial for businesses. Whether you are a start-up or an established enterprise, educational institute, or product company, landing page builder has become a necessity for all. With the help of a good landing page software, you can convert more customers into leads and have better sales. Thus, eventually helping you to earn more profits.

There are various types of landing page software available and you can choose the best one based on the requirements of your business. Many landing page software also offers various types of marketing tools as well. However, to buy the best landing page software for yourself, you need to consider certain features such as. We have also listed some of the best software through which you can create amazing landing pages within minutes.