{"id":927,"date":"2021-01-18T15:04:44","date_gmt":"2021-01-18T15:04:44","guid":{"rendered":"https:\/\/www.softwaretools.tech\/?p=927"},"modified":"2022-03-19T10:38:56","modified_gmt":"2022-03-19T10:38:56","slug":"best-seo-tools","status":"publish","type":"post","link":"https:\/\/www.softwaretools.tech\/best-seo-tools\/","title":{"rendered":"15 Best SEO Tools in 2022 – [Ultimate Guide]"},"content":{"rendered":"\n

Imagine this: Someone searching for how to make a chocolate cake, so they type in a few keywords and your website pops up as one of the first results. No surprise that they wouldn\u2019t bother scrolling further to search other websites, before searching yours.<\/p>\n\n\n\n

Everyone is trying to save time, especially when they need to find out something urgently. That\u2019s where Search Engine Optimization comes in. Search Engine Optimization is, simply put, the process of improving or optimizing your website, in order to increase traffic.<\/p>\n\n\n\n

In other words, it is the practice of improving your site content to make them more accessible and presentable to visitors, thus improving public engagements. It’s an obvious fact that every website seeks to get more visitors, and this is in fact a primary and very fundamental goal. A unique thing about Search Engine Optimization is that it targets unpaid traffic than it does unpaid.<\/p>\n\n\n\n

With SEO, you can improve engagements on your website without having to pay. That\u2019s why we have several out-of-this-world SEO tools made to help your website garner more visitors and get more engagements than you could possibly imagine. SEO tools are those tools or programs that help you to market your products effectively, and provide data about the general performance and success of your website.<\/p>\n\n\n\n

There is a myriad of SEO tools that would help put your website at the peak, where you want it to be, but we would be looking at the 15 best SEO tools in 2021.<\/p>\n\n\n\n

Best SEO Tools<\/h2>\n\n\n\n
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1. SEMRush<\/h3>\n\n\n\n
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This is a SaaS product that is involved in keyword analysis, running digital marketing campaigns for companies, and also involved in keyword analysis. It was founded on August 3, 2008, and has its headquarters in Boston Massachusetts, USA. If you have an online business, you can\u2019t run it effectively if you don\u2019t have traffic. This fact has already been established.<\/p>\n\n\n\n

What SEMRush does is that it helps you increase public engagements by bringing more visitors to your site. After all, if people can\u2019t see you, you can\u2019t show them you have a good offer for them, right? SEMRush basically helps you to analyze your website, as well as that of your competitors. It also performs a host of favorable functions, which we would be looking at later.<\/p>\n\n\n\n

It is an online visibility management software that allows websites enhance their online presence on different platforms. It handles both paid and organic channels. This all-in-one toolkit is particularly tailored to optimize your website and give you all the right engagements.<\/p>\n\n\n\n

Key Features of SEMRush:<\/h4>\n\n\n\n

What are those tools that SEMRush possesses that make it worth the hype? Let\u2019s look into them, and how they work:<\/p>\n\n\n\n

\u2022 Keyword Gap: This feature is good at ascertaining the keywords that your competitors are ranking for, which you aren\u2019t. The visualization is made in a way that is suitable for people who love seeing graphs of different types of data.<\/p>\n\n\n\n

In here, you can find keyword overlaps, in terms of the keywords that your competitors rank for, which you don\u2019t. It also guides your content strategy, so as to make the target keyword. Essentially, it is a very powerful and useful feature.<\/p>\n\n\n\n

\u2022 SEO Content Template: This tool tells you how to target keywords. Firstly, you enter a keyword you wish to target, then you pick the country. Afterwards, you create the SEO template. It comes up with a template that involves words which are semantically related and which you could use in this content.<\/p>\n\n\n\n

It also comes up with different domains that you could get backlinks from, what your competition is doing that\u2019s making them rank for a particular keyword, and also, average readability scores with regards to the highest-ranking domains for that particular keyword.<\/p>\n\n\n\n

\u2022 Site Audit: With site audit, you can check the general health of your site, as it enables you analyze site performance, so as to make the right fixes and enhance engagements. This tool provides very lengthy information on your technical SEO, as well as other elements of your website that you would need to fix in case you get any errors or something related to that.<\/p>\n\n\n\n

Once the issues associated with your site have been located, this feature helps you prioritize them, so you can fix the more important errors first. Thanks to its analysis report, you can check your website\u2019s performance, regularly.<\/p>\n\n\n\n